As this calendar year draws to a close, I would like to take this opportunity to share our inaugural Partnership Update. It provides a summary of STAR 93.3’s funding status, as well as an update on how your partnership makes a difference in the lives of listeners in our area and beyond.
The first quarter of this fiscal year closed on September 30, 2023. Revenue streams continue to be diversified with a hybrid model of support from individual donors and the business community.
During the first quarter of this fiscal year, nearly 55% of our operating funds came from individual partners who support the ministry with monthly pledges, one-time gifts, or a combination of both. Donations have also been received through vehicles such as IRA contributions, donor advised funds, stock and corporate matching funds.
The remainder of our funding is generated from sponsorship and advertising revenue. Financial support from these sources has decreased due to economic challenges faced by small businesses.
Who hasn’t heard or read the news lately? A war in the Middle East. A protracted war in Europe. Civil unrest in many other parts of the world, economic concerns. Uncertainty. Fear. Worry. Discouragement. Hopelessness.
As we navigate the realities and difficulties in our world, one thing remains the same. Our hope is and will always be Jesus.
Now more than ever, we believe our listeners need to be encouraged and reminded to keep their eyes fixed firmly on Jesus.
He is the source of our Strength. Our Comforter. Our Rock and Redeemer. Our Hope.
STAR 93.3 shares hope in a number of ways – whether it’s through the radio, our free mobile app, streaming (on a laptop/desktop) or through uplifting words found on our website’s blog and prayer wall, we are committed to our mission of encouraging people into a growing relationship with Jesus through media.
The tangible impact of this ministry is evidenced in the hundreds of STAR stories received from listeners. One such testimony was received from Carol, who shared the following:
“STAR 93.3 is such a blessing to me, especially since I lost my husband. On the one-year anniversary of his passing, I was getting ready to go out and at the precise time ‘Scars in Heaven’ came on and reassured me he was ok and had no more scars from chemo. I enjoy the spiritual music and am glad artists are incorporating the great hymns and powerful words into new styles. Thank you!”
STAR 93.3/WAKW is a 501 (c)(3) non-profit with a history of serving our listeners through times of war, economic downturns, and societal changes. Serving Ohio and regions of Kentucky and Indiana since 1961, the ministry has longevity and at the same time, we are committed to amplifying the much-needed message of hope in this current season.
Uncertainty and stress in our world today continue to provide a unique season of opportunity to share the message of peace, comfort, strength and hope found in a personal relationship with Jesus.
As we review our revenue trends, we anticipate a projected shortfall of $150,000 between the impact on business development (sales) and donor revenue this fiscal year. We have made difficult cuts, restructured, and trimmed an already lean budget and now we have come to you, our most loyal supporters, to invite you into this story. We know the stakes are high and although most people don’t think of radio/media as a reliable and trusted friend, people rely on us for companionship and encouragement 24/7, especially when they are dealing with illness, limited mobility, loneliness and isolation.
We are trusting the Lord to stir the hearts of His people to provide the needed resources to be a stronger presence in our area. I am asking you, as a valued partner in the ministry, to prayerfully consider making a generous gift to STAR 93.3. Please let us know by December 1st, as your response will impact our year-end fundraising efforts.
Thank you for being a part of the STAR family. We are deeply grateful for you.
I pray the Lord bless you and your family as you continue to serve Him today and, in the days to come.
P.S. Thank you again! Kindly let us know by December 1st.